No Good
Synopsis
Genuine Panama document the misconduct of an insatiable purple-headed riff-bandit, compelled to vaporize the good citizens of Birmingham. The video charts the prolific initial success and sudden demise of this improbable spawn of Brummie indie-funk.
Film details
- Year
- 2019
- Runtime
- 00:04:51
- Genre
- Comedy, Horror, Music
- Country
- United Kingdom
- Language
- English
- Subtitles
- English, Español, Português, Français, العربية, 中文（简体）
Filmmaker's Note
When Genuine Panama asked me to make this video, the brief was was too exciting to turn down: "We want something that is fun and high energy, a bit weird, that doesn't really look like a music video".
Genuine Panama have got a really unique, psychedelic, funky sound that was really fun to work with; it gave me loads of scope for off beat, high pace editing, with plenty of opportunities to highlight some of the instrumental flourishes with some erratic, trippy camera movement. There's also a few comical nods to some of my favourite old psycho-thrillers in there, which help to ground the video in psychedelic tradition.
I think the danger with a music video is creating something that doesn't do anything that the song doesn't already do; we really wanted to avoid that. It's great to see people enjoying 'No Good', and I'm glad that it stands up on its own two feet as an engaging film.
Credits
Director
- Joe Partridge
Writers
- Martin Whittemore
Producers
- Joe Partridge
About the filmmaker
Joe Partridge is a Filmmaker and Director based in Birmingham (UK). He's experienced in creating work for production companies and agencies, as well as completing direct commissions. Joe makes films and runs events for Project Birmingham CIC, a cultural collective that helps local artists, musicians and creatives showcase their work. Joe graduated from Met Film School in 2015, with a masters in Filmmaking and Directing.
